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CompanyFounder.com
I am also the PR, Marketing and Social Media Director for my husband's group of companies, Highland Strategic, LLC, which he has been running and growing since leaving the Wharton School in the late 1990s. The companies cover a wide range of activities in North America and South America/Central America, as well as starting to grow in Europe and Asia. In my work for his companies, at last count, I believe I manage over 40 social media accounts, among numerous other marketing and PR activities. You can find his blog regarding entrepreneurship, leadership and peak performance here: CompanyFounder.com-
Recent Posts
Recent Comments
- Joel Carter on It’s Happening: Facebook’s 4.74 Degrees of Separation
- Leanne Hoagland-Smith on Taking Control: Convert Your Facebook Community Page Back!
- Martha Giffen on Taking Control: Convert Your Facebook Community Page Back!
- Digger Cartwright on Taking Control: Convert Your Facebook Community Page Back!
- Dorien on Taking Control: Convert Your Facebook Community Page Back!
Category Archives: LinkedIn
LinkedIn: The Forgotten (Third) Child
LinkedIn: The Forgotten (Third) Child
Millions of people are engaging on social media platforms. There are thousands of platforms on the scene, with new ones popping up all over the web every day. Several of these networks have established themselves as true leaders [...]
Social Media Audit: Business Planning & Strategy
Diving into any kind of venture without a clear plan sets you up to fail. Do you have a social media business plan? A social media strategic plan? Have you done a social media audit? Have you taken a good [...]
Posted in blog, branding, Facebook, LinkedIn, Social Media Audit, social media manager, Strategic Planning, youtube
Tagged Audit, blog, blogging, branding, business plan, e-marketing, Facebook, linkedIn, MoreInMedia, planning, Social Media, Social Media Audit, Social Media Business Plan, social media manager, social media plan, Strategic Planning, strategy, Twitter, YouTube
8 Comments
11 Tips To Consider When Designing Your Logo
If you are thinking about starting a business, are new to your business, or want to reinvent your business, one of the first things you need is a logo. Why? You will need it for your marketing and branding. Think [...]
Immigration & Naturalization: Cause of the ‘Birth’ of my Family and Business
June 16 marked the third anniversary of my naturalization to US Citizen. After immigrating to the US in 1988 and 19 years of ‘Alien’ status, I became a US citizen in Charleston, SC on June 16, 2008. Immigration from the Netherlands to [...]
Posted in Dutch, Facebook, immigration, LinkedIn, logo, taking action, Twitter, youtube
Tagged Argentina, Brasil, business, Charleston, citizen, citizenship, compassion, Costa Rica, culture, Facebook, global, global business, immigrant, immigration, language, languages, linkedIn, local, local business, love, MoreInMedia, national, naturalization, oath, Social Media, the Netherlands, travel, Twitter, YouTube
5 Comments
Connecting Locally through Social Media without the Yellow Pages
Is this you?
You own a (local) business. You own a computer and a smart phone. You are on-line. You have a Facebook personal profile and a Twitter account. You get some business news here and there. You get the newspaper [...]
Posted in blogging, connect locally, Facebook, Fan Page, followers, four square, LinkedIn, local, logo, taking action, Tips, Tweets, Twitter, Yellow Pages, youtube
Tagged blog, Facebook, Facebook Fan Page, Fan Page, find local connections, find location, finding local connections, follow, four square, linkedIn, local business, location, networkedblogs, networking, networking group, news, on-line presence, Profile, Social Media, sponsor, sponsor events, tagging, Tips, Tweet, tweet tips, tweets, Twitter, yellow pages
8 Comments
The Importance of Having Klout
The expression of ‘having clout’ refers to being influential. In the dictionary, clout is defined as influence, pull, power and muscle. You want some of that social media influence, don’t you?
In the social media market, clout is measured by www.klout.com, the ‘Standard [...]
Posted in Facebook, Fan Page, influence, Klout, Klout score, LinkedIn, Tweets, Twitter
Tagged hootsuite, influential, inlfuence, klout, klout score, link, linkedIn, measurement, muscle, power, pull, Social Media, Tweet, Twitter, twitter account, Twitter acount
1 Comment


